Request for clarification by Researcher Roger Browne (eiffel) on Tue 1 Apr 2008 - 12:34 pm UTC:

Hi larrysergey,

What a fun question! Here are some ideas. Are any of them suitable for your
needs?

Why not ride the crest of a social phenomenon? Heave you heard of
rickrolling? It's a bit of a preposterous idea, but you could redirect all
your front page videos to a Rick Roll.

Your book search currently just returns images in the web browser. That's
really like a web page, not like a book. Think of the feel of the paper,
the smell of a musty library book. Why not use a bit of JavaScript to
recreate the smell of real paper in your book search results?

Time distortion can always lead to some good jokes. You could provide an
option to search for future versions of web pages? Maybe just 24 hours in
advance, for a bit of fun. And why not allow emails to be sent in the past?
They could even show up as "already read", to give the sender a great alibi
for just about anything.

Your document application could offer up some new and bizarre templates.
How about a paper aeroplane template, for example?

What about returning some puns in your search results? Maybe use that for
one of your localizations - the Japanese love that kind of thing.

You've always made a big thing about your algorithms. Why not turn it
around 180 degrees? For your Chinese market perhaps, where the algorithms
are perhaps not so totally in charge as elsewhere. You could talk about
"search meat". I know that sounds odd in English, but it translates quite
well to Chinese.

Hey, why not let your Text Chat application automatically convert normal
language to txt-speak? I mean you already do Klingon, Swedish Chef and
Elmer Fudd translations, so this isn't even so way-out. It could even
become a permanent feature.

Your calendar is interesting but not that functional. It works pretty much
like a shared paper calendar. Why not make it more interactive. Let it nag
people into action, for example.

And your social networking application is bizarrely-named, so why not give
it an even more bizarre name just for April 1st?

What do you think?